Dollar cost averaging is an investment strategy in which an investor regularly invests a fixed amount of money into a particular investment at regular intervals, regardless of the price. The value of this strategy is that it can help to reduce the impact of volatility on the overall purchase price of an investment.

By investing the same amount of money at regular intervals, an investor is able to buy more shares when prices are low and fewer shares when prices are high, which can help to average out the overall cost of the investment over time.

Additionally, dollar cost averaging can help to remove the emotional aspect of investing by taking the decision-making process out of the hands of the investor, and can make it easier to stick to a long-term investment plan.